MAN Mobile VR Configurator

MAN Trucks – Headquartered in MunichGermany, MAN Truck & Bus produces vans, trucks, heavy goods vehicles, bus-chassis, coaches, interurban coaches, and city buses.

Agency

CGIDEA GmbH

Platform

Mobile Virtual Reality

Industry

Automotive

Credits

Lucas Howes

Julian Rocholl

The Challenge

Following the success of the MAN VR app, we were tasked to build a similar experience for mobile VR (Google Cardboard).

The client required the experience to be visually as realistic as possible and enable the user to fully configure all available variants, sizes, colours and external accessories.

 

The solution and our approach

To build for Mobile VR we had to rethink how the user was going to experience and configure their truck. We had to also consider the technical limitations of mobile VR apps while keeping the app visually appealing. 

We decided on a fixed position experience. This way we could reduce the environment so that the realism was maintained in VR. We were able to build the experience so that it ran on 60fps on all supported devices. 

 

Work Examples

BYTON POS Tool

MAN Virtual Reality

MAN Mobile VR

BEAM Game

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